职责描述： As a Customer and CRM Analyst, you will be responsible for analysing customer data and drive the CRM agenda, ensuring an effective utilization of CRM data to enhance customer relationships, improve customer experiences, and drive business growth. Your role involves overseeing data management, implementing CRM strategies based on Global guidelines and collaborating with cross-functional teams to leverage customer data for targeted marketing campaigns and personalized customer interactions cross paid and owned activities. You will play a key role in optimizing customer engagement, retention, and loyalty through the effective use of CRM tools and analytics. Customer Data Analysis • Utilize and analyze CRM data to gain insights into customer behavior, preferences, and interactions with the company. Analyze and visualize customer data to identify trends and opportunities to optimize customer engagement and satisfaction. CRM Strategy Implementation • Collaborate with Strategy